If you’ve been on Instagram much lately – you have probably heard me talk about launching my mobile presets for a while now. Well, I’m SO EXCITED to announce that today’s finally the day that Primary Presets launch!
You may have seen my posts or scrolled through the Primary Presets Instagram account and wondered, “What exactly are these presets?” Well, Primary Presets are Lightroom mobile presets to be used by everyday folks to enhance photos of their everyday lives! Phone pictures taken by a mom on the run or a busy professional on the go can be transformed into professional-looking photos with one tap in the free Lightroom mobile app – no photography or editing experience necessary!
We feel so strongly that those little everyday moments with your loved ones are just as important to document as your major milestones – and those big moments in life don’t have to be the only time you have clean, bright, beautiful photos. These presets are easy to use, and I’ve made presets for almost every photo scenario possible so it really it just a one click fix!
Each preset was created with a particular scenario in mind and is named as such (i.e. indoor, sunset, sunny day, etc.) to make understanding when to use each preset incredibly easy and intuitive. Every preset takes into account the ideal lighting, color temperature, proper exposure, and more. With one click, your photos will be adjusted as if a professional photographer did the editing for you.
You can see some examples of just a few of the 36 total presets below!
Primary Presets is launching with three different bundles. You can read more about them on our website, but I’ll explain a bit here as well!
The Basic Bundle is our smallest package and offers 10 presets that cover your basic editing needs. These are the tried and true, most used presets.
The Signature Bundle includes 20 presets. These presets include the 10 Basic Bundle presets, along with more stylized options that cover more photo scenario choices.
Lastly, the Complete Bundle offers 36 presets that span just about every photo scenario you could imagine. These presets were originally designed to be sold just as this one big bundle – so if you really want to get all the presets have to offer and the experience these presets as they were intended – I would highly recommend you get the Complete Bundle! It is on a crazy launch sale discount right now (normally $74, but only $49 through March 7!)
All bundles are included in our launch sale that lasts until Sunday, March 7! So spread the word! 😉
Every purchase also comes with The Ultimate Guide to Installing and Using Presets, and my team is always available to answer any questions or to help troubleshoot! Head over to Primary Presets to purchase, and be sure to tag @primarypresets on Instagram and use #primarypresets when posting for a chance to be featured on our account!!
I cannot wait to see what magic you all create with these presets in your hands!! XOXO